Brewing solutions – from a single source

In 2006, consumers drank 231 million hl of beer in the United States and 23 million hl in Canada. These figures, which are unchanged from 2005, reflect the popularity of this goes-with-everything beverage. Whether it’s accompanying dinner at a fine restaurant or finishing off a quiet evening at home – beer is always a good choice.
Many brewers are looking toward beer innovations so they can continue to tap into new market segments, in the US and other markets worldwide. Special ingredients like traditional varieties of grains or hops, special brewing processes, and new products are driving growth. Flavored, organic, and low-alcohol beers also tap into new consumer groups and keep the traditional beverage current.
But ingredients and production processes aren't the only things that determine a beer’s success on the market. Packaging also plays a role. Bottles in different shapes and materials like glass, PET, and PEN, new types of labels, and consumer-friendly pack sizes are important approaches for breweries to distinguish themselves from the competition. Krones and Krones Inc. are your partners for every step of the beer production and filling process. Steinecker brewhouse technologies provide innovative brewing processes and ensure the utmost in cost effectiveness and energy savings. Gentle filling processes designed specifically for beer protect the product’s high quality and enable optimum filling efficiency. The right decoration and packaging round out your product’s image.


*Source for all figures: Barth Report 2006/2007